About Squids
Who We Are
At Squids, we're not just a brand – we're a family of three who share a passion for the ocean and all the wonders it holds. We travel the world seeking out new and exciting experiences, meeting fascinating people and animals along the way, and sharing our love for the sea with everyone we meet.
As parents, we believe that water is a powerful teacher that can help kids develop confidence, resilience, and respect for the environment. We've seen firsthand how our child's love for swimming, surfing, and snorkeling has shaped their character and enriched life. That's why we're dedicated to creating products that inspire kids to get out there and make their own ocean memories.
Design Principles
At Squids, we base our products on these priciples of child ergonomic design: safety, comfort, ease of use, aesthetics, and performance. These principles are aimed at creating a product that is safe and secure for young swimmers, comfortable and gentle on their sensitive faces, easy to use and adjust, aesthetically pleasing with ocean-inspired colors, and high-performing with features such as UV protection, anti-fog, anti-scratch, and a wide field of vision. By prioritizing these design principles, Squids goggles provide an optimal swim experience for both parents and children.
Why Squids
Squids – the ultimate brand for kids swim goggles that are as cool as they are safe and comfortable. But why did we choose the name Squids? Because these amazing creatures are not only fascinating and beautiful but also vital to the health and balance of our oceans.
Did you know that squids are one of the most intelligent and adaptable creatures in the sea? They have the ability to change color, texture, and shape to blend in with their surroundings, confuse predators, or communicate with each other. They also have three hearts, blue blood, and the largest eyes of any animal relative to their body size!
But that's not all – squids play a crucial role in the ocean's food chain and ecosystem. They are a major food source for many marine animals, including whales, sharks, and dolphins, and they also help regulate the population of other species by preying on smaller fish and invertebrates.
In short, squids are awesome creatures and goggles!